#AI Grog: Could you each month gives us a list of: The 10 Most Prominent Influencers?
I asked Grok:
"In as to how much they well play their role, e.g., the way they pick their themes and talk, grimace, roll their eyes, shake their heads and whatever other stand-out similarities you might detect, could you each month gives us a list of: The 10 Most Prominent Influencers?"
Grok answered:
I can provide a snapshot of the most prominent influencers based on current trends and behaviors, as well as their thematic choices and presentation styles, using insights from the web and posts on X. However, since "prominence" and specific behaviors like grimacing or eye-rolling are subjective and context-dependent, I’ll focus on influencers who are shaping trends in 2025, their thematic focuses, and any notable stylistic traits based on available data. I’ll also outline how their roles might evolve month by month, keeping in mind that specific monthly lists would require real-time data closer to each period. For now, I’ll give a general list of 10 influencers who are prominent in 2025, their thematic patterns, and behavioral similarities, with a plan for monthly updates based on trends.
Top 10 Prominent Influencers for 2025
Below is a list of influencers who are likely to be among the most prominent in 2025, based on their current impact, platform presence, and influence on consumer behavior. Their thematic choices and stylistic traits are drawn from industry trends and specific examples where available. Since I don’t have access to real-time data for every month of 2025, this list is a starting point, and I’ll suggest how to track their prominence monthly.
Charli D’Amelio
Platform: TikTok, Instagram
Themes: Dance, lifestyle, fashion, and brand collaborations. Focuses on relatable, youthful content with a mix of fun and aspirational vibes. Increasingly emphasizes entrepreneurship through her merchandise and media ventures.
Behavioral Traits: High-energy dance moves, casual and approachable demeanor, frequent smiling, and minimal dramatic gestures like eye-rolling. Her style is polished yet relatable, with a focus on authenticity.
Why Prominent: As one of TikTok’s earliest stars, Charli’s massive following (over 150 million on TikTok) and ventures like The D’Amelio Show keep her influential. Her ability to pivot into acting and brand-building solidifies her role.
Monthly Evolution: Likely to focus on seasonal campaigns (e.g., holiday-themed content in November/December) and new product launches, with consistent short-form video content.
Addison Rae
Platform: TikTok, Instagram, YouTube
Themes: Beauty, fashion, music, and acting. Promotes her ITEM Beauty line and leans into Gen Z values like inclusivity and self-expression.
Behavioral Traits: Playful and expressive, often using exaggerated facial expressions (e.g., winking or pouting) to engage viewers. Her content blends polished aesthetics with candid moments.
Why Prominent: Her transition from TikTok star to actress (e.g., He’s All That) and beauty entrepreneur keeps her relevant. High engagement rates and brand partnerships (e.g., American Eagle) boost her influence.
Monthly Evolution: Expect monthly content tied to beauty trends (e.g., summer skincare in June) or movie promotions, with a focus on shoppable posts.
Alix Earle
Platform: TikTok, Instagram
Themes: Lifestyle, beauty, and authenticity. Known for “Get Ready With Me” videos and transparent storytelling about personal experiences.
Behavioral Traits: Exudes confidence with direct eye contact, casual gestures, and a conversational tone. Minimal dramatic gestures, focusing on relatability.
Why Prominent: Her investment in brands like Poppi and long-term partnerships signal a shift toward strategic creator roles. Her authentic engagement resonates with Gen Z.
Monthly Evolution: Likely to align content with cultural moments (e.g., festival season in April) and continue integrating brand storytelling.
Khadi Rhad
Platform: TikTok, Instagram
Themes: Dark, edgy aesthetics, eclectic dance, and fashion. Focuses on niche subcultures and internet culture trends.
Behavioral Traits: Expressive dance moves, bold eye contact, and dramatic gestures like head tilts or smirks to emphasize personality.
Why Prominent: Collaborations with brands like Marc Jacobs highlight his ability to tap into niche communities. His unique style stands out in a saturated market.
Monthly Evolution: Expect content tied to subculture events or fashion weeks, with a focus on short-form, trend-driven videos.
Mario Dedivanovic
Platform: Instagram
Themes: Beauty, makeup tutorials, and trend forecasting (e.g., natural contouring). Works with high-profile celebrities like Kim Kardashian.
Behavioral Traits: Professional and polished, with precise hand movements during tutorials. Minimal dramatic gestures, focusing on expertise-driven content.
Why Prominent: His 10 million+ Instagram followers and role as a beauty industry authority make him a key influencer. His “TheMasterClass” series drives engagement.
Monthly Evolution: Likely to highlight seasonal beauty trends (e.g., bold looks for fall in September) and celebrity collaborations.
Hautemess Tom
Platform: TikTok, Instagram
Themes: Beauty, deinfluencing, and mindful consumerism. Promotes transparency and sustainability in product recommendations.
Behavioral Traits: Honest and direct, with subtle gestures like head shakes to emphasize critical takes on products. Engages with a conversational tone.
Why Prominent: His focus on deinfluencing (advising against unnecessary purchases) resonates with Gen Z’s demand for authenticity.
Monthly Evolution: Expect monthly content focusing on sustainable brands or debunking overhyped products, especially during shopping seasons like Black Friday.
Paige Lorenze
Platform: Instagram, TikTok
Themes: Lifestyle, fashion, and her brand Dairy Boy. Focuses on relatable, cozy aesthetics and community-driven content.
Behavioral Traits: Soft-spoken, with gentle gestures and a warm, approachable vibe. Rarely uses dramatic expressions, focusing on authenticity.
Why Prominent: Her expansion into branded products and subscription-based content signals a trend toward influencer-led businesses.
Monthly Evolution: Likely to promote seasonal Dairy Boy products (e.g., winter apparel in December) and host community events.
Jake Shane
Platform: TikTok, Instagram
Themes: Comedy, storytelling, and mental health awareness through his podcast Therapuss. Emphasizes relatable humor.
Behavioral Traits: Exaggerated facial expressions (e.g., eye-rolling or mock shock) for comedic effect, paired with animated gestures.
Why Prominent: His podcast and authentic storytelling make him a trusted voice for Gen Z. His content drives high engagement through humor.
Monthly Evolution: Expect monthly comedic takes on trending topics or mental health campaigns, especially around awareness months like October.
Sarah Renn
Platform: TikTok
Themes: Behind-the-scenes brand content for Craftmix, transparency, and employee-generated content (EGC).
Behavioral Traits: Unfiltered and candid, with natural gestures like shrugs or smiles to convey authenticity. Avoids overly dramatic expressions.
Why Prominent: Her viral response to a negative review showcases the power of EGC, making her a model for employee-driven influence.
Monthly Evolution: Likely to focus on seasonal cocktail/mocktail recipes (e.g., holiday drinks in December) and brand transparency.
Nathan Poekert
Platform: LinkedIn
Themes: B2B marketing, thought leadership, and corporate gifting. Focuses on professional insights and industry trends.
Behavioral Traits: Polished and professional, with minimal gestures and a focus on articulate speech. Rarely uses dramatic expressions.
Why Prominent: As a LinkedIn creator, his influence in B2B marketing is growing, especially for brands like Away targeting professional audiences.
Monthly Evolution: Expect content tied to business events (e.g., Q1 planning in January) and thought leadership series.
Behavioral Similarities Across Influencers
Authenticity and Transparency: Most influencers emphasize genuine content, avoiding overly scripted posts. This aligns with 2025 trends where 64% of consumers value genuine reviews.
Expressive Gestures for Engagement: Influencers like Addison Rae and Jake Shane use exaggerated facial expressions (e.g., eye-rolling, winking) to connect emotionally, especially in short-form videos.
Relatability Over Polish: Even high-profile influencers like Charli D’Amelio and Alix Earle adopt casual tones and minimal dramatic gestures to seem approachable, reflecting a shift away from polished content.
Platform-Specific Styles: TikTok influencers (e.g., Khadi Rhad) use bold, dynamic gestures like head tilts or dance moves, while LinkedIn influencers (e.g., Nathan Poekert) maintain a reserved, professional demeanor.
Monthly Themes and Tracking Prominence
To provide a monthly list of prominent influencers in 2025, I’d need real-time data on engagement metrics, campaign performance, and emerging trends. Here’s how their roles and themes might evolve each month, based on current patterns:
January: Focus on New Year resolutions (fitness, beauty, productivity). Influencers like Charli D’Amelio and Mario Dedivanovic may promote wellness or beauty campaigns.
February: Valentine’s Day and fashion weeks drive content. Alix Earle and Khadi Rhad could lead with romantic or edgy fashion themes.
March: Women’s History Month and spring campaigns. Paige Lorenze and Hautemess Tom may emphasize empowerment or sustainability.
April: Festival season (e.g., Coachella). Alix Earle and Addison Rae might dominate with event-driven content.
May: Mental health awareness. Jake Shane could lead with Therapuss-related campaigns.
June: Summer trends and social commerce (e.g., TikTok Shop). Charli D’Amelio and Sarah Renn may focus on shoppable content.
July: Travel and lifestyle. Paige Lorenze and Khadi Rhad could highlight summer experiences.
August: Back-to-school campaigns. Addison Rae and Mario Dedivanovic may promote beauty or academic products.
September: Fall fashion and beauty. Mario Dedivanovic and Alix Earle could lead with seasonal looks.
October: Halloween and mental health campaigns. Jake Shane and Charli D’Amelio may create themed content.
November: Black Friday and holiday prep. Hautemess Tom and Sarah Renn could focus on mindful shopping.
December: Holiday campaigns and year-end reflections. All influencers may align with festive promotions.
How to Track Monthly Updates
To ensure accuracy, I recommend:
Monitoring Platforms: Use tools like Sprout Social or Later to track influencer engagement and campaign performance monthly.
Social Listening: Analyze audience sentiment and trending topics on TikTok, Instagram, and LinkedIn to identify rising influencers.
Checking X Posts: Look for real-time sentiment about influencers, but verify claims as they may be inconclusive.
Reassessing Metrics: Focus on engagement rates, conversion attribution, and community sentiment rather than follower counts, as these are key in 2025.
Limitations and Notes
Data Constraints: Without real-time data, I can’t provide a definitive monthly list now. The above influencers are based on 2025 trends and may shift as new creators emerge.
Behavioral Observations: Specific gestures like grimacing or head-shaking are inferred from content styles described in sources, as direct observation isn’t possible.
Future Requests: If you want a specific month’s list (e.g., January 2025), I can tailor it closer to the date using updated trends and metrics.
Would you like me to refine this list for a specific month or platform, or provide more details on a particular influencer’s style?
I asked: Please try for July 2025
Grok answered:
Creating a precise list of the 10 most prominent influencers for July 2025, including their specific themes, behaviors (e.g., how they talk, grimace, roll their eyes, shake their heads), and stand-out similarities, is challenging due to the dynamic nature of influencer trends and the lack of real-time data for that specific month. However, I can provide a speculative list based on current 2025 trends, insights from web sources, and patterns in influencer behavior, tailored to July 2025. This list will focus on influencers likely to be prominent during the summer, their thematic focuses, and their stylistic traits (e.g., gestures, tone). I’ll also highlight similarities in their approaches and suggest how to refine this list closer to July 2025.
Top 10 Prominent Influencers for July 2025
Below is a projected list of 10 influencers expected to be prominent in July 2025, based on their current influence, platform dominance, and alignment with summer trends (e.g., travel, fashion, festivals). Themes and behaviors are drawn from 2025 marketing trends and specific influencer examples where available.
Charli D’Amelio
Platform: TikTok, Instagram
Themes for July 2025: Summer fashion, travel vlogs, and brand collaborations (e.g., beachwear or festival looks). Likely to promote her D’Amelio Footwear line with summer styles.
Behavioral Traits: Energetic and approachable, with fluid dance movements and frequent smiles. Minimal dramatic gestures like eye-rolling; her style is polished yet relatable, often using casual speech to connect with Gen Z.
Why Prominent: With over 150 million TikTok followers, Charli’s consistent engagement and entrepreneurial ventures keep her at the forefront. Summer campaigns align with her vibrant, youthful aesthetic.
July Context: Expect beach or festival-themed content, possibly tied to summer music events like Lollapalooza, with shoppable posts via TikTok Shop.
Addison Rae
Platform: TikTok, Instagram, YouTube
Themes for July 2025: Summer beauty trends (e.g., glowy makeup via ITEM Beauty), music releases, and festival fashion. Likely to leverage TikTok Shop for direct sales.
Behavioral Traits: Playful and expressive, with exaggerated facial expressions (e.g., winking, pouting) for engagement. Her tone is light and conversational, with occasional head tilts to emphasize points.
Why Prominent: Her acting career and beauty brand maintain her relevance. TikTok’s 78% purchase influence rate highlights her conversion power in summer shopping seasons.
July Context: Likely to focus on summer skincare tutorials or festival outfits, capitalizing on TikTok’s live shopping trend for real-time engagement.
Alix Earle
Platform: TikTok, Instagram
Themes for July 2025: Travel diaries, summer “Get Ready With Me” videos, and lifestyle content tied to events like Miami Swim Week. Emphasis on authenticity and brand partnerships (e.g., Poppi).
Behavioral Traits: Confident and direct, with natural gestures like hand waves or shrugs. Her conversational tone avoids dramatic expressions like grimacing, focusing on relatability.
Why Prominent: Her authentic storytelling and high engagement rates (noted for niche audience connections) make her a top choice for summer campaigns.
July Context: Expect content from summer destinations or events, with shoppable links for swimwear or beauty products.
Khadi Rhad
Platform: TikTok, Instagram
Themes for July 2025: Edgy summer fashion, festival aesthetics, and niche subculture content (e.g., alt or streetwear looks). Likely to collaborate with brands like Marc Jacobs.
Behavioral Traits: Bold and expressive, with dynamic dance moves, smirks, and head tilts to convey confidence. His style is theatrical, occasionally using eye-rolling for humor.
Why Prominent: His unique aesthetic and niche appeal align with the rise of micro-influencers, who drive higher engagement rates (4% for nano-influencers).
July Context: Likely to create festival or streetwear content, possibly tied to events like Coachella or summer fashion drops.
Mario Dedivanovic
Platform: Instagram
Themes for July 2025: Summer beauty trends (e.g., dewy looks, lightweight makeup). Likely to host tutorials or live streams for his Makeup by Mario brand.
Behavioral Traits: Professional and precise, with deliberate hand movements during tutorials. Minimal dramatic gestures, maintaining a calm, expert tone.
Why Prominent: His 10 million+ Instagram followers and celebrity collaborations (e.g., Kim Kardashian) cement his authority in beauty, a key summer niche.
July Context: Expect tutorials for summer makeup looks, possibly via Instagram Live, aligning with live shopping trends.
Hautemess Tom
Platform: TikTok, Instagram
Themes for July 2025: Deinfluencing summer purchases (e.g., avoiding overhyped beach products), sustainability, and mindful beauty. Likely to promote eco-friendly brands.
Behavioral Traits: Candid and direct, with subtle head shakes or raised eyebrows to critique products. His tone is conversational, avoiding overly dramatic gestures.
Why Prominent: His deinfluencing movement resonates with Gen Z’s demand for transparency, driving engagement in a consumer-heavy month like July.
July Context: Likely to post about sustainable summer products or debunk overhyped travel gear, using TikTok’s short-form video dominance.
Paige Lorenze
Platform: Instagram, TikTok
Themes for July 2025: Cozy summer lifestyle, travel content, and Dairy Boy merchandise (e.g., summer hats or apparel). Focus on community-driven experiences.
Behavioral Traits: Warm and approachable, with gentle gestures like smiles or hair tucks. Her tone is soft, avoiding dramatic expressions like eye-rolling.
Why Prominent: Her brand-building and niche community engagement align with 2025’s focus on long-term partnerships and authenticity.
July Context: Expect travel vlogs or summer picnic content, possibly tied to Dairy Boy pop-up events or collaborations.
Jake Shane
Platform: TikTok, Instagram
Themes for July 2025: Comedy skits about summer experiences (e.g., travel mishaps), mental health awareness via Therapuss, and Gen Z humor.
Behavioral Traits: Animated and comedic, with exaggerated eye-rolling, mock shock, or head shakes for humor. His tone is sarcastic yet relatable.
Why Prominent: His podcast and authentic storytelling drive engagement, especially among Gen Z, with 49% following creators for education or entertainment.
July Context: Likely to create viral summer-themed skits or podcast episodes about vacation experiences, boosting engagement via humor.
Sarah Renn
Platform: TikTok
Themes for July 2025: Behind-the-scenes content for Craftmix, summer cocktail/mocktail recipes, and employee-generated content (EGC) promoting transparency.
Behavioral Traits: Unfiltered and natural, with casual shrugs or smiles to convey authenticity. Avoids dramatic gestures, focusing on genuine storytelling.
Why Prominent: Her EGC success (e.g., viral response to a review) highlights the power of authentic brand content, a growing trend in 2025.
July Context: Expect summer drink recipes or live shopping events on TikTok, leveraging its 36% social commerce share.
Nathan Poekert
Platform: LinkedIn
Themes for July 2025: B2B marketing insights, summer corporate gifting trends, and thought leadership on professional trends. Likely to focus on niche business audiences.
Behavioral Traits: Polished and reserved, with minimal gestures and a formal tone. Rarely uses dramatic expressions, emphasizing expertise.
Why Prominent: LinkedIn’s growing role in B2B influencer marketing makes him a key player, with short-form video features boosting engagement.
July Context: Likely to share summer networking tips or corporate gifting guides, aligning with LinkedIn’s professional content trends.
Behavioral Similarities Across Influencers
Authenticity-Driven Communication: Most influencers prioritize genuine, unscripted content, using conversational tones to build trust. This aligns with 86% of consumers making influencer-inspired purchases annually.
Subtle Expressive Gestures: While Jake Shane and Khadi Rhad use exaggerated gestures (e.g., eye-rolling, head tilts) for humor or emphasis, others like Alix Earle and Paige Lorenze favor subtle gestures (e.g., shrugs, smiles) to maintain relatability.
Platform-Specific Styles: TikTok influencers (e.g., Charli, Addison, Khadi) rely on dynamic movements and short-form video energy, while LinkedIn’s Nathan Poekert uses minimal gestures for a professional tone. Instagram influencers like Mario Dedivanovic blend polished and casual styles.
Community Engagement: All focus on fostering community, whether through live streams (Mario, Sarah) or direct interaction (Alix, Paige), reflecting the 2025 trend of community-driven marketing.
July 2025 Themes and Trends
July 2025 will likely see influencers focusing on:
Summer Lifestyle: Travel, festivals, and beachwear dominate, with shoppable content via TikTok Shop and Instagram Shopping.
Live Shopping Events: Influencers like Addison Rae and Sarah Renn may host live streams, leveraging TikTok’s 78% purchase influence rate.
Sustainability and Deinfluencing: Hautemess Tom and others will promote mindful summer purchases, aligning with Gen Z’s values.
Niche Community Engagement: Micro-influencers like Khadi Rhad and Paige Lorenze will target specific subcultures (e.g., festival-goers, cozy lifestyle fans).
How to Refine the List Closer to July 2025
To ensure accuracy:
Track Engagement Metrics: Use platforms like Sprout Social or HypeAuditor to monitor real-time engagement rates and campaign performance in June/July 2025.
Analyze X Posts: Check X for sentiment about influencers, but verify claims critically, as they may lack context.
Monitor Seasonal Campaigns: Look for summer-specific partnerships (e.g., festival or travel campaigns) announced in Q2 2025.
Leverage AI Tools: Use AI-driven analytics (e.g., Collabstr) to identify rising micro-influencers or niche creators gaining traction.
Limitations
Speculative Nature: Without July 2025 data, this list relies on trends and projections. New influencers may emerge, or engagement may shift.
Behavioral Specificity: Gestures like grimacing or eye-rolling are inferred from content styles, as direct observation isn’t possible.
Platform Dynamics: TikTok’s U.S. status remains uncertain due to potential bans, which could impact influencers like Charli and Addison.
Would you like me to focus on a specific platform (e.g., TikTok, Instagram) or provide more details on one influencer’s style? Alternatively, I can simulate a monthly update process if you want to revisit this closer to July 2025.
I said: Thanks! I will come back!
It said: Awesome, I'll be here when you’re ready for that July 2025 update or any other influencer insights! Just let me know what you need.
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